Social Responsibility Campaigns and Consumer Centric Marketing Are They in Cohesion The Practices of Top Ten Organizations in Turkey
Bildiriler > Özet Bildiri · 2013
Yazarlar: Nilay BAŞOK, Müjde KER DİNCER, GÜL COŞKUN DEĞİRMEN
International Conference on Marketing&Consume Behaviour (ICMC 2013), The Marketing School, Porto Portugal, May 16-17, 2013, Portekiz, Uluslararası, Sözlü Sunum, Özet Bildiri, 2013-2013, ss 12-13