The Experience Effect in Luxury Consumption: The Contact Points of Luxury Brands With The Consumers
Book chapter > Chapter Other Book · 2022
Authors: Sinem YEYGEL ÇAKIR, Emine Özen OKAT, Işıl AKTUĞLU
Current Research in Social, Human and Administrative Sciences, Chapter Other Book, Gece Kitaplığı, International, 2022, pp 87-120, Turkish Republic of Northern Cyprus, Ankara