The derived demand for advertising expenses and implications on sustainability: a comparative study using deep learning and traditional machine learning methods

Makaleler > Tam Makale · 2022

Yazarlar: Şule Birim, İpek KAZANÇOĞLU, Sachin Kumar, Aysun Kahraman, Yiğit Kazançoğlu

Annals of Operations Research, SCI Expanded İndekslerine Giren Dergi, Uluslararası, Wos, 2022, cilt 339, ss 131-161

DOI: 10.1007/s10479-021-04429-x

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