The Representation of Masculinity Forms in the Manosphere: A Qualitative Analysis on www.erkekadam.org
Articles > Article · 2020
Authors: Aslı ELGÜN
Erciyes İletişim Dergisi, Other Refereed National Journals, National, TR DİZİN (ULAKBİM), 2020, vol 7, pp 871-894
DOI: https://doi.org/10.17680/erciyesiletisim.713519
Summary
<p>Study aims to describe the forms of masculinity in the manosphere of Turkey using a qualitative approach. Based on the qualitative paradigm, the answers to the questions of how masculinity is represented in a sample taken from the Manosphere were sought. Thematic analysis, a qualitative data analysis method, was used in the study on the basis of the purpose and questions of the study. In the study, 188 posts in the www.erkekadam. org blog are analyzed by thematic analysis method. As a result of the data analysis, three themes are determined: hegemonic masculinity, subordinate masculinity, and masculine lifestyle. Hegemonic masculinity is depicted as an emotionally strong man with an alpha mentality, who has hobbies, who likes spending time with his male friends, is selfthinking, entrepreneurial, dominant, disciplined, sportive, and aware of his masculinity. Subordinate masculinity is defined as an emotionally weak man, who is feminine, weary, obedient, submissive, undisciplined, and spends his life with a single woman. Another theme was about the ideal lifestyles for men. Posts advocate a certain lifestyle and provide life recipes for men on various topics.<br></p>