Strategic Brand Management in Domestic and Foreign Products Offered in Turkish Market and Comparison of Brand Equity
Bildiriler > Tam Metin Bildiri · 2008
Yazarlar: İpek KAZANÇOĞLU
Marketing and Management Sciences : Proceedings of International Conference on ICMMS 2008, Yunanistan, Uluslararası, Sözlü Sunum, Tam Metin Bildiri, 2008-2008, ss 96-96