Creating Experience in The Digital World: A Conceptual Study on Gamification as a Medium to Reach The New Generation Consumer
Kitapta bölümler > Mesleki Kitap · 2020
Yazarlar: Sinem YEYGEL ÇAKIR, Işıl AKTUĞLU
New Communication Approaches in the Digitalized World, Mesleki Kitap, Cambridge Scholars Publishing, Uluslararası, 2020, ss 18-43, Avustralya