New expansions in Turkey tourism: Indian weddings.

Makaleler > Tam Makale · 2019

Yazarlar: Çetin Furkan USUN, Gözde EMEKLİ

Tourism, leisure and global change, Uluslararası, 2019, cilt 5, ss 477-489

Özet

In recent years, the impact of globalization, the development of information and communication technology, increased cultural interaction, postmodern movements and trends are causing the search for different experiences by tourists leads to the emergence of new tourist attractions. One of the alternative tourism types by postmodern tourism consumers who are in new quests is wedding tourism. Wedding tourism, whose purpose is to realize outside the countries, is defined as an activity that includes transportation, accommodation, refreshments and entertainment. India is one of the most preferred countries for wedding tourism in the world. The majority of weddings of rich families in India take place in outside the countries, such as Indonesia and especially Thailand. However, these countries have become tired destinations because Indian weddings have been realized for 30 years. Indian weddings have been around for about 30 years, these countries. Therefore, the Indians have sought an alternative destination. In recent years, Turkey has been one of the most popular country for Indian weddings in terms of an alternative destination.  Indian families have focused on Turkey day by day thanks to its natural and cultural opportunities, diverse shopping facilities, the quality of the hotel,  suitable climate and its rich histories as well as. In addition to this, another advantage of the Indian wedding tourism is that Turkey is located at the intersection of Asian and European cultures. The aim of this study, which is evaluated as a new approach of postmodern tourism, is to contribute to the tourism literature of our country as a current study issue. For this purpose, Indian Weddings will be evaluated in Turkey scale by performing literature review and benefiting from secondary data sources. Turkey's benefiting from this growing trend is very important for our country. On the other hand it is an important necessity to solve problems such as direct flights and presentation so that our country get more share from the market.

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